Feb 13

Seeing Wetiko: On Capitalism, Mind Viruses, and Antidotes for a World in Transition

p23-diseasebig-815x300by Alnoor Ladha and Martin Kirk

It’s delicate confronting these priests of the golden bull
They preach from the pulpit of the bottom line
Their minds rustle with million dollar bills
You say Silver burns a hole in your pocket
And Gold burns a hole in your soul
Well, uranium burns a hole in forever
It just gets out of control.
– Buffy Sainte-Marie, “The Priests of the Golden Bull”1

What if we told you that humanity is being driven to the brink of extinction by an illness? That all the poverty, the climate devastation, the perpetual war, and consumption fetishism we see all around us have roots in a mass psychological infection? What if we went on to say that this infection is not just highly communicable but also self-replicating, according to the laws of cultural evolution, and that it remains so clandestine in our psyches that most hosts will, as a condition of their infected state, vehemently deny that they are infected? What if we then told you that this ‘mind virus’ can be described as a form of cannibalism. Yes, cannibalism. Not necessarily in the literal flesh-eating sense but rather the idea of consuming others—human and non-human—as a means of securing personal wealth and supremacy.

You may dismiss this line of thinking as New Age woo-woo or, worse, a lefty conspiracy theory. But this approach of viewing the transmission of ideas as a key determinant of the emergent reality is increasingly validated by various branches of science, including evolutionary theory, quantum physics, cognitive linguistics, and epigenetics.

The history of this infection is long, strange, and dark. But it leads to hope.

Viruses of the Mind

The New World fell not to a sword but to a meme.
~ Daniel Quinn2

One of the most well-accepted scientific theories that helps explain the power of idea-spreading is memetics.

Memes are to culture what genes are to biology: the base unit of evolution. The term was originally coined by the evolutionary biologist Richard Dawkins in his 1976 book, The Selfish Gene. Dawkins writes, “I think that a new kind of replicator has recently emerged . . . It is still drifting clumsily about in its primeval soup, but already it is achieving evolutionary change at a rate which leaves the old gene panting far behind.” He goes on, “Examples of
memes are tunes, ideas, catch-phrases, clothes fashions, ways of making pots or of building arches. Just as genes propagate themselves in the gene pool by leaping from body to body via sperms or eggs, so memes propagate themselves in the meme pool by leaping from brain to brain, via a process which, in the broad sense, can be called imitation.”3

One of the high priests of rationalism, the scientific method, and atheism, is also the father of the meme of ‘memes.’ However, like all memes or ideas, there can be no ownership in a traditional sense, only the entanglement that quantum physics reminds us characterizes our intra-actions.4

Of course, similar notions of how ideas move between us have been around in Western traditions for centuries. Plato was the first to fully articulate this through his Theory of Forms, which argues that non-physical forms—i.e., Ideas—represent the perfect reality from which material reality is derived.

Modern articulations of the Theory of Forms can be seen in Pierre Teilhard de Chardin’s idea of the Noosphere (the sphere of human thought) and Carl Jung’s Collective Unconscious, where structures of the unconscious are shared among beings of the same species. For Jung, the idea of the marauding cannibal would first be an archetype that manifests in the material world through the actions of those who channel or embody it.

For those who prefer their science more empirical, the growing field of epigenetics provides some intellectual concrete. Epigenetics studies changes in organisms caused by modification of gene expression rather than any physical alteration of the gene itself. In other words, how traits vary from generation to generation is not solely a question of material biology but is partly determined by environmental and contextual factors that affected our ancestors.5

The Wetiko Virus

We did not think of the great open plains, the beautiful rolling hills, and the winding streams with tangled growth as “wild.” Only to the White man was nature a “wilderness” and only to him was the land infested by “wild” animals and “savage” people. To us it was tame. Earth was bountiful and we were surrounded with the blessings of the Great Mystery. Not until the hairy man from the east came and with brutal frenzy heaped injustices upon us and the families we loved was it “wild” for us.
~ Luther Standing Bear, Land of the Spotted Eagle6

Many spiritual traditions, including Buddhism, Sufism (the mystical branch of Islam), Taoism, Gnosticism, as well as many Indigenous cultures, have long understood the mind-based nature of creation. These worldviews have at their core a recognition of the power of thought-forms to determine the course of physical events.



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